The author, a prolific maker of experimental art books, explores the possibilities of the book as object and experience. Many of the books discussed are hand-craft art objects, involving use of unorthodox materials, bindings, and structures. Contains a section on the theory of ordering images, which proposes a difference between a "series" and a "sequence."

Primarily written for photographers who are interested in publishing books of photographs. Illustrated with in-depth case studies,  this very-thorough book explores the photobook as a concepts and an object; how to select and sequence photographs; the marketplace for photobooks; and the design and production process. Colberg makes a strong case for why working with a professiona designer is an important part of the photobook process.